How AMP can Supercharge your SEO

AMP stands for Accelerated Mobile Pages. It is a project by Google that is a new way of developing websites so that their pages load very quickly compared to other websites on mobile phones. However, AMP technology also increases the page speed when websites load onto desktops, as well as other devices (such as tablets).

The reason why AMP is so good for SEO is that the quicker your website pages load the better your SEO – as AMP will increase your clicks, impressions and user experience……… Read more…

SEO – Back to Basics

Search Engine Optimisation (SEO) is a form of online marketing that uses various techniques to get a website a high ranking on Google organically. It is usually compared to Google AdWords. The main difference is that if you use Google AdWords you pay every time someone clicks onto your website. Although it can take some time to see SEO results it is very cost effective when it works well, and can completely replace the need for Google AdWords……. Read more…

Is Google AdWords too Expensive for your Small Business?

Google AdWords, under the right circumstances, is a great way to reach out to new customers. However, it is not for every small business. Google AdWords can be expensive – which is not so bad if you are actually getting new customers. However, if a Google AdWords campaign is not managed correctly it is surprisingly easy to spend a lot with little or no return. So, what are the traps small businesses need to be aware of being deciding to use Google AdWords?…… Read more…

Why Small Business Websites Fail

web design for web design

Around 50% of small businesses still do not have a website even though nearly 90% of people now search on the internet to find a business. So what about the other 50% of small businesses who have spent time and money to develop a website? Are their websites bringing in a constant stream of new work? The answer is probably not. Most small business websites do not work effectively to bring in new customers…… Read more…

Online Shopping – How to Increase Sales

More and more Australians are using the internet to shop. In fact, over $30 billion is expected to be spent on online sales during 2017. Every month 40% of shoppers will buy something online. There are various reasons for the large growth in online shopping. Some of them include the high use of the internet by Australians. Over 85% of the population now use the internet so that creates a huge market for online retailers…… Read more…

New Year – Time for a New Website?

In today’s online world, for a lot of companies, a website is the first point of contact a customer will have of your business. First impressions count – especially as people click away from a website within seconds if they don’t like what they see. In fact, it is estimated that over 75% of people judge the credibility of a business based on it’s websites. Here is a list of the main reasons why it may be time for your business to have a new website….. Read more…

Highrise Climate Solutions

We are very pleased to introduce a new website for our client Highrise Climate Solutions. This new website can be found at hrheatingandcooling.com.au. Highrise Climate Solutions is one of Melbourne’s most trusted heating and cooling specialists. Matt, who owns and operates the business provides a complete range of heating and cooling services to all areas of Melbourne. He and his team install, repair or replace air-conditioners, heaters and hot water systems for all the major brands. Read more…

Tradie Websites – The Essentials

As people are using the more traditional forms of advertising less and less to find a local tradesman (think Leader Newspaper and Yellow Pages) it is becoming increasingly important for every tradie (from one man businesses to larger enterprises) to have a website. However not every website is designed well – which means a lot of money can be spent for very little return.. Read more…

Online Shops – How to get more sales

You know that lots of people are coming to your website but for some reason they are leaving before they make a purchase. This is actually a common problem as most businesses focus on getting people to their website. This is a good start – but unless you get them to buy it has been a wasted effort. Unfortunately, it is not as easy as getting people to your website and the sales will just flood in. Read more…

High Roller Limousines

High Roller Limousines is Melbourne’s No 1 limousine and sedan chauffeur service provider. They understand that when someone hires a limousine, it is usually part of a very special event. That is why the team pride themselves on providing impeccable presentation and delivering the highest quality service to make their client’s experience picture perfect. Read more…