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Electronic Invoicing for Tradies to get Paid Quicker

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Getting paid for work completed is always a hassle for tradies. The first part of getting paid is to generate an invoice for your customer.

When you are out on the job this is not that easy to do. If you have to wait until you are back in the office to issue an invoice this just causes a delay, This delay means it is likely to take longer for you to get paid.

How to Make your Small Business Website Succeed

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Around 50% of small businesses now have a website. This is still a low number considering over 90% use the internet to search for a business.

Having a website puts you ahead of 50% of your competitors. However, is there anything you can do to make your website work harder for your business?

Fortunately the answer is yes! This is because there are lots of strategies you can do to make your website stand out from your competition and bring in lots of happy customers.

Signs you Need a New Website

small business web design

Been thinking of updating your website but not sure if it is worth the time and money? If your website has any of the following issues then you need to think about getting a new. If your website still looks good it may be that you only need a few technical issues sorted out. However, if your website is looking old and dated then it may mean you need an entire new website.

Why Small Business Websites Fail

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Around 50% of small businesses still do not have a website even though nearly 90% of people now search on the internet to find a business. So what about the other 50% of small businesses who have spent time and money to develop a website? Are their websites bringing in a constant stream of new work? The answer is probably not. Most small business websites do not work effectively to bring in new customers.

Here is a list of the common mistakes small businesses make with their websites:

Online Shopping – How to Increase Sales

online shops how to increase sales

More and more Australians are using the internet to shop. In fact, over $30 billion is expected to be spent on online sales during 2017. Every month 40% of shoppers will buy something online. There are various reasons for the large growth in online shopping. Some of them include the high use of the internet by Australians. Over 85% of the population now use the internet so that creates a huge market for online retailers. Another major factor is the rapid rise in the use of mobile phones. Online shoppers can now make purchases ‘on the go’ – so much so that around 35% of online purchases are now made via mobile phones.

How Customers choose a Tradie

tradie websites

Google has put together some very insightful information about how customers choose a tradie. Although it specifically relates to services provided in the home – eg by plumbers, electricians, cleaners, gardeners etc, some of the information is useful to the broader service industry.

On average, a customer will conduct between three and four searches before making a decision about which company to use. So what can you do to make customers select your business?

New Year – Time for a New Website?

man sitting at desk designing a new website

In today’s online world, for a lot of companies, a website is the first point of contact a customer will have of your business. First impressions count – especially as people click away from a website within seconds if they don’t like what they see. In fact, it is estimated that over 75% of people judge the credibility of a business based on it’s websites. Here is a list of the main reasons why it may be time for your business to have a new website.

Tradie Websites – The Essentials

tradie websites

As people are using the more traditional forms of advertising less and less to find a local tradesman (think Leader Newspaper and Yellow Pages) it is becoming increasingly important for every tradie (from one man businesses to larger enterprises) to have a website. However not every website is designed well – which means a lot of money can be spent for very little return. So what does every tradie website need to include?

Online Shops – How to get more sales

online shops and ecommerce

You know that lots of people are coming to your website but for some reason they are leaving before they make a purchase. This is actually a common problem as most businesses focus on getting people to their website. This is a good start – but unless you get them to buy it has been a wasted effort. Unfortunately, it is not as easy as getting people to your website and the sales will just flood in.

5 ways to design a great home page for your website

Web Design Concept

It is true that getting visitors to your website is hard work, but in many ways it is harder to get them to stay. In fact, you only have a few seconds to engage a potential customer before they click away from your website.

So how do you create a great first impression to keep people on your website and ultimately buy your product or service?

Online Shops

online shopping how to get started

Why limit yourself to customers who are willing and able to visit your shop to make a purchase? Expand your potential customer base by having an online shop. With over 70% of people now using the internet to buy goods and services, even the smallest of businesses now need to have an online shop. In addition, over 1/3 of people are now using their mobile phone to make purchases so you need to be mobile friendly.

Google & Mobile Phones

web design that is mobile friendly melbourne

Google recently updated the way it ranks mobile friendly websites to make it easier for searchers on mobile phones to find them. It will now be easier to find high quality websites where text is easily readable, with minimal tapping, zooming or horizontal scrolling required. This means if your website is not mobile friendly it will be harder for people to find you on their mobile phones.

Does your website need to be mobile friendly?

mobile friendly websites

Yes, every website now needs to be mobile phone friendly.

It is estimated that 95% of mobile phone users have used their phones to search for local businesses – with over 60% of them calling a business after doing a search. With these statistics it is critical that every business has a website that is mobile friendly.

5 Signs you Need a New Website

new website design melbourne

Your website is now often the first point of contact a potential customer has with your business. You only have a few seconds to engage with them before they move away. Get it wrong and it will cost you business. Get it right and your website will become your best marketing tool that runs 24/7. Here are 5 signs which say that it is time for a new website.

Stock Photos

how to use stock photos

Stock photos is a term used for photos that are selected from a large catalogue of photos and used for a specific purpose. These purposes include photos for websites, newspaper advertisements and general advertising material. They are purchased as an alternative to using a professional photographer. Stock photos can suit those who are on a tight budget as they are less expensive than hiring a professional photographer.

Can your Business Afford NOT to have a Website?

websites - why you need them

When you are a small business, especially if you are just starting out, it is extremely important to keep costs under control. However there are some things you need to spend money on if you want your business to be successful.

If you are a tradie you need to make sure you have good quality reliable tools that will get the job done quickly and to a high standard. If you are setting up a new cafe you definitely have to spend money on a good coffee machine and on decor that makes the cafe inviting. Another essential expense is a website.