Electronic Invoicing for Tradies to get Paid Quicker

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Getting paid for work completed is always a hassle for tradies. The first part of getting paid is to generate an invoice for your customer.

When you are out on the job this is not that easy to do. If you have to wait until you are back in the office to issue an invoice this just causes a delay, This delay means it is likely to take longer for you to get paid.

However, there is good news if your business has a website and you have a smartphone. This is because this is all you need to get your invoices issued quickly and easily when you are out on the job. Read More …

How to Make your Small Business Website Succeed

Around 50% of small businesses now have a website. This is still a low number considering over 90% use the internet to search for a business.  Having a website puts you ahead of 50% of your competitors. However, is there anything you can do to make your website work harder for your business?

Fortunately the answer is yes! This is because there are lots of strategies you can do to make your website stand out from your competition and bring in lots of happy customers……. Read more…

Three Reasons why your Website needs Videos

videos for websites

Videos are now considered one of the best ways for people to engage with your website. Over the last few years there has been an incredibly fast move away from websites using just words and photos. Although words and photos are still important, videos are now a necessary feature for many websites.

Having at least one video on your website is a great way to tell your story and stand out from your competitors.

Here are three of the top reasons to why you need videos on your website……. Read more…

The Google Merchant Center

Google merchant center

If you sell products online then you know how effective it can be to advertise on Google AdWords. But have you heard about the Google Merchant Center? If not, you should really think about it as part of your overall online marketing campaign.

The Google Merchant Center is one part of the Google Shopping Platform. The second part of the Google Shopping Platform is Google AdWords.

The Google Merchant Center allows your products to be displayed when a customer types a search query….. Read more…

Mobile Landing Pages for Google AdWords

Mobile phones are now the most popular way people access the internet. That’s why it has never been more important to be able to get their attention quickly. In fact, you literally only have one or two seconds before they become impatient and click away to find the information they are after somewhere else.

If you are spending money using Google AdWords to get people to your website, unless you have specific mobile landing pages, then you are not getting full value for your marketing budget.

So what can you do to get more sales from your website when people are using their mobile phones?… Read more…

Does your Website Need to be Secure?

google adwords

The answer is a definite yes.  In addition, Google recently announced that all websites should be made secure by July 2018. If not, when someone tries to visit your website, using Google Chrome, they will get a message from Google stating that your website is not secure.

With around 50% of people using Google Chrome to search the internet in Australia, you could end up losing a lot of potential customers. This is because most people will chose NOT to click onto a non secure website due to cyber crimes and identity fraud risks… Read more…

Signs you Need a New Website

Been thinking of updating your website but not sure if it is worth the time and money? If your website has any of the following issues then you need to think about getting a new. If your website still looks good it may be that you only need a few technical issues sorted out.

However, if your website is looking old and dated then it may mean you need an entire new website.. Read more…

How AMP can Supercharge your SEO

AMP stands for Accelerated Mobile Pages. It is a project by Google that is a new way of developing websites so that their pages load very quickly compared to other websites on mobile phones. However, AMP technology also increases the page speed when websites load onto desktops, as well as other devices (such as tablets).

The reason why AMP is so good for SEO is that the quicker your website pages load the better your SEO – as AMP will increase your clicks, impressions and user experience……… Read more…

Highrise Climate Solutions

We are very pleased to introduce a new website for our client Highrise Climate Solutions. This new website can be found at hrheatingandcooling.com.au. Highrise Climate Solutions is one of Melbourne’s most trusted heating and cooling specialists. Matt, who owns and operates the business provides a complete range of heating and cooling services to all areas of Melbourne. He and his team install, repair or replace air-conditioners, heaters and hot water systems for all the major brands. Read more…

Google & Mobile Phones


What you Need to Know

Google recently updated the way it ranks mobile friendly websites to make it easier for searchers on mobile phones to find them. It will now be easier to find high quality websites where text is easily readable, with minimal tapping, zooming or horizontal scrolling required. This means if your website is not mobile friendly it will be harder for people to find you on their mobile phones. Read more…